Combine musical talent along with sex appeal, then put it on video for the world to see and you come up with a string of successful music videos that enthrall viewers. The group Paramore was formed in 2004 with lead vocals performed by Hayley Williams, who was sixteen at the time. She met up with a couple of brothers Josh and Zac Farro while she attended private school in Franklin, Tennessee. One thing they each had in common was a passion for music. While Hayley took singing lessons with Brett Manning she continued her schooling and learned about making music. The talented group has been successful ever since and with an assortment of music videos to their credit they now are becoming well known around the world. Watch for their top voted music videos like Careful, Playing God, The Only Exception, and Brick by Boring Brick to see their talents performed exceptionally well. Their recent successes include the song "Decode" which became the leading single in the popular movie Twilight.

The 56th Annual Country Music Association Awards (CMA) is a yearly event that recognizes outstanding achievements in the country music industry. The ceremony is usually held in Nashville, Tennessee, and is one of the most prestigious awards shows in the music industry. It features performances from some of the biggest names in country music and honors artists, songwriters, and industry professionals for their contributions to the genre.

Reality shows are always popular and Platinum Hits takes the "reality" bit to a whole new level with aspiring singers and songwriters in the mix. The premise is all about making music others want to listen to and will pay money to hear. Whether it's a love ballad or a dance track that really rocks, we watch as contestants vie for the ultimate prize of $100,000 by writing and performing their own innovative music. RCA/Jive is a successful record label that offers a recording contract to the winner and The Writing Camp is where they will get all the songwriter training and help by way of a success driven team. Writing lyrics and then performing them takes the contestants on a competitive journey each week as they must complete tasks such as writing hip hop, country, folk, blues, or some other form of song and then perform it live for the judges. Judging is accomplished by guest judges like Donna Summer, Natasha Bedingfield, Taio Cruz, or even the host herself, Jewel. The show is exciting to watch and losers are crushed but have been given some exposure that may still help their careers.

"American Idol" promises to whisk ready and willing singers from America's heartland off to Hollywood. Now, Emirates Air promises to fly Middle Eastern and Indian talents away to Bollywood. Equal glitz, glamour, and talent. Slightly different rhythm and lyrics. Primary sponsor Emirates Airlines produces and promotes "Destination: Bollywood" with masterful management of multi-media, giving Middle Eastern and West Asian talents a chance to take their singing and dancing careers to "the next level." "Destination: Bollywood" offers a spectacular case study in twenty-first century multi-platform marketing. The show airs on Star India Plus, in Canada on Rogers video-on-demand; and it is widely available on Hulu. Emirates Air builds audience loyalty and attracts new viewers through skilled use of social networks both on the worldwide web and via mobile; they also do extensive in-theatre and radio promotions. The mobile element in "Destination: Bollywood" is essential, because"”like "American Idol" "”the show asks viewers to vote for their favourites via their handhelds. New York marketing analyst John Demarchi explains, "The mobile elements of the Emirates sponsorship [for "Destination: Bollywood] is mobile voting and also surveying after votes are cast. When people watch on TV, we ask them to vote using mobile voting, texting a keyword into a short code, and based on that mobile voting, we determine each week's winner who will advance to the finals."

Formed in 1967, the rock group from England known as Genesis included original performers Phil Collins (vocalist, drums, and piano), Tony Banks (keyboardist), and Mike Rutherford (guitar and bass guitarist). Along the way other talent the likes of Peter Gabriel, Steve Hackett, and Anthony Phillips joined and played major roles in the band. The band known as Genesis is included in the top thirty highest selling artists who record of all time. Both Phil Collins and Peter Gabriel have had tremendous success as solo performers along the way. In 2010 the group was inducted into the Rock and Roll Hall of Fame. The music videos performed by the group have been many and proved to be a success each and every time. Look for recent releases like Genesis Land of Confusion, Hold on to My Heart, and That's All or older classic videos such as Jesus He Knows Me, Neon Genesis, and Dancing With the Moonlit Knight. It always helps to have a great music video available to promote a new album or single and these guys have always had that covered. Here's a lot of talent in a one word titled band.

The Best Dance Crew in America today announcements come with a price. Someone must lose and that means some really talented people must give way to those who are perhaps just a bit luckier on that particular day. Or they're just flat out more talented! Each week of the competition we see the show begin with auditions from multiple areas of the country. Most recently they were Los Angeles, California, New York, Huston, Texas, and Chicago, Illinois. From that diverse mixture judges must select the best and most promising. Celebrity judges include Justin Bieber, Nicki Minaj, Kanye West, Katy Perry, and The Black Eyed Peas. Each crew must perform music from a specific artist for the weekly showdown. It may be the work of Lil Wayne or Rihanna or other talents who allow their performances to be mimicked by the contenders. Winners of each season will receive a prize of $100,000 so the competition is taken quite seriously by all. Audience (including home viewers) can vote for their favorites and as the competition narrows it becomes tense and those who survive each week are more determined than ever to win.